SOS Etudiant

Strategic Management And Planning

Strategic Marketing and Planning Strategic Marketing Management w The mark of an excellent company is how it responds to a continuously changing environment w Benefits of planning n n n n n management becomes proactive facilitates integration communicates management intent ensures activities are goal-oriented monitor progress towards goals Strategic Planning w Strategic planning is the managerial process of developing and maintaining a viable fit between the organisation’s objectives and resources, and its changing market opportunities w The aim of strategic planning is to shape and reshape the company’s businesses and products to produce satisfactory profits and growth Planning hierarchy Three levels: w Corporate strategic plan w Strategic Business

Laissez votre commentaire à propos de cet article

Les publications similaires de "Entreprise et marché"

  1. 20 Nov. 2020Apprendre à réussir dans le cours des grands23 clics
  2. 28 Avril 2015Préparez votre entrée sur le marché du travail2573 clics
  3. 3 Nov. 2011L’Impact Tic Sur La Gestion Des Ressources Humaines L’Émergence De Nouvelles Compétences4468 clics
  4. 23 Déc. 2010Marketing et Agence de voyage etude de marché2162 clics
  5. 5 Mars 2010Nespresso2440 clics
  6. 23 Déc. 2009Processus comptabilité & finance2078 clics
  7. 24 Sept. 2009La gestion dans un contexte global:Les grandes entreprises multinationales1344 clics
  8. 25 Août 2009Business plan pour restaurant a theme1591 clics
  9. 25 Août 2009incoterms1553 clics
  10. 25 Août 2009MEMOIRE MASTERE MOBILITE PROFESSIONNELLE EXTERNE ET DEVELOPPEMENT DES COMPETENCES MBAREK Ezzeddine1674 clics